How to monitor occupancy rate

What is the occupancy rate?

It is the percentage of days in the month when your property had a guest. A rate of 70% means that out of 30 days, 21 had a booking.

How is it calculated?

The main Dashboard shows the summary for the current month, including the number of nights booked.

What counts as a good rate?

Below 30% — low occupancy; review your prices and your marketing

30% to 60% — reasonable occupancy, with room to grow

Above 60% — good occupancy; consider raising prices

Practical tip

Track occupancy month by month and compare it with the same period last year. That shows the real trend of the business.

Suggested use

If occupancy falls below 30% for two months running, ask yourself: are the prices above the market? Are the photos current? Are you promoting the property anywhere?